Industries Served | Maritz Digital Experience

Digital Experience

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Industries

Regardless of your industry, company size or audience, we have a scalable, bespoke solution that fits you to a T. We’ve been in the game for more than 80 years, and that experience enables us to adapt to any niche, accommodate any business and reach consumers across the globe.

Industries

Served

Whether you own a rustic flower boutique in rural Missouri or operate a national healthcare institution, entrust your brand’s online reputation to us. Because in the end, your success is our success—and we really enjoy succeeding.

Banking

Food and Beverage

Healthcare

Hospitality

Insurance

Powersports

Recreation Vehicles

Transportation Electrification

Marketing

DIRECT-TO-CONSUMER (D2C) MARKETING

Designed with large manufacturers and corporations in mind, our D2C marketing solutions connect you directly with those who matter most to your bottom line: end-market consumers. Create personalized messaging for shoppers. Gain total control of customer data. Improve profit margins. Your journey toward D2C begins with us.

CLIENT PROGRAM HIGHLIGHT: CALIFORNIA CLEAN FUEL REWARD

Goals

Generate awareness of a statewide electric vehicle incentive program with eligible consumers.
Educate consumers about the program and details.
Drive engagement with key content on the program website.

Three-pronged approach

DATA: You can’t know what you don’t know. To fully understand the industry, we began the project by thoroughly researching our client, their competition, search traffic and the market as a whole.
ANALYSIS: With all data points in hand, we assessed every number, every trend and every anomaly to paint a clearer picture of the landscape.
EXPERTISE: We utilized our decades’ worth of expertise to filter out the good data from the bad data, distill that data into unique audience groupings, and design a comprehensive plan of attack (aka Our Marketing Strategy).

Results

Our client realized a significant boost in website traffic over the course of the program:

INCREASE IN AVERAGE SESSIONS/MONTH ONCE PAID MEDIA LAUNCHED

SESSIONS FROM PAID MEDIA

Assessments

How are you presenting yourself on social media and your website? Are your stores following through with brand compliance? Do you need help managing and handling leads? Our assessments analyze all aspects of your company’s digital presence to identify your biggest trouble spots and the solutions to get you back on track.

BUSINESS-TO-BUSINESS (B2B) MARKETING

Turn prospective clients into buying clients with our full array of digital B2B marketing products. Utilizing detailed buyer personas and branded content, we’ll chart a course for you to nurture engagement and develop relationships with only the most qualified leads.

RETAIL MARKETING

Attracting new customers isn’t just a sales tactic—it’s an artform. Whether you’re a SMB or the manager of a chain, you’ll benefit from our retail-marketing Picassos. Our multi-prong approach promotes the “Ps” that procure purchases and patrons: Personnel, Presentation, Pricing, Place and Product.

EVENT MARKETING

Planning an event is complex and can oftentimes turn into a logistical nightmare. Our event marketers soothe your fears by handling the nitty-gritty, down to the most minuscule detail. We drive registration and promote your event to the right audience; create unique, geofenced messaging for attendees; follow up with guests to generate leads and upsell your products; and build awareness for your brand.

CLIENT PROGRAM HIGHLIGHT:
RECREATION VEHICLE (RV) LEAD HANDLING ASSESSMENTS

We worked with an RV manufacturer to assess their dealerships’ lead handling efforts. Then we presented on lead handling best practices at their showcase event, providing each dealer with a ready assessment for them to review.

Some interesting highlights of the effort:

RV DEALERSHIPS ANALYZED

AVERAGE SCORE

DID NOT ANSWER THE CUSTOMER’S QUESTION

NEVER CALLED THE CUSTOMER

Training

Everyone could use a little help from a friend. Our Performance Coaches are here to provide that assistance by training you and your team in the art of sales, lead handling and customer service. If you regularly utilize CRM software or digital retail tools, we’ll happily highlight ways in which you can be more productive. After all, time is money.